Whats with this deceit in EGO 'deals' newsletters ?

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This conversation has been merged. Please reference the main conversation: Hedge Trimmer Sale

Recently came across this email from EGO, and when I clicked on the very ad, which claims $30 off, the HD page showed that price as a $10 saving. What gives ?? (Anyhoo, I have this Trimmer, and it is awesome)
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Posted 1 year ago

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Jacob, Champion

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Official Response
Probably a markdown and a sale. Deceit is a strong word. It's still 30.00 off the 199.99 price tag....